BySue Ellam
What would happen if our creative lives and businesses had to exist under the threat of a mental illness diagnosis? “Dissent is essential for progress” – Thomas Eddison “My work is more important than what you think of me” – Brene Brown “Not everyone thinks the way you think, knows the things you know, believes…
BySue Ellam
The many faces of invasion and why we have to be ever watchful so as not to be on either side of the fence – the invader or the invaded. Whenever I hear the word invasion, what immediately comes to mind is one country invading another. We have ultimately learned that the reasons we are…
BySue Ellam
I think that playing games, rather than being a waste of time, can actually teach us valuable lessons in running our business. Business is a serious affair – yes? So many things to think about – sales, marketing, revenue, employees, taxes, legal issues – and the list goes on! We can get so immersed in…
BySue Ellam
Similar to many other people, I had an idea for a business that meant that I needed to delve into the world of websites, or more accurately, the world of web designers. Furnished with an idea and lots of enthusiasm, money is spent to create the website of our dreams. For some that happens without…
BySue Ellam
This quote turned up on my Facebook page the other day and got me to thinking. ‘We tend to judge others by their behaviour and ourselves by our intentions’ – Albert F Schlieder. I know that there are many things I am passionate about and I have very strong opinions on certain subjects, but the…
BySue Ellam
I wanted to explore the meaning behind the word ‘ethical’ in this day and age, and how some companies manage to slip through the net using marketing tactics. I have recently read articles praising companies who are considered the most ethical – there is a list of these illustrious and successful business ventures of 2013,…
BySue Ellam
I feel that every business has a life of its own, and we need to get out of the way and let it manifest. I know that when I first had the idea for my own business I was extremely naïve as to what it would entail to get it up and running. I thought…
BySue Ellam
I have spent a lot of time on social media over the past few years and am often amazed at how many people ask for advice from the masses on the most fundamental aspects of their business. The problem with asking for advice on an open forum on subjects like – what do I call…
BySue Ellam
I wanted to explore the impact of the images we use in our businesses and the effect of the images circulating on social media. ”A picture paints a thousand words” Frederick R. Barnard in 1921 I am bombarded these days by all sorts of images. Whether they are cute or horrific, they each make an…
BySue Ellam
I want to address the subject of the damage we can do to our business unless we diligently follow ethical practices and treat our clients as our first priority. I have noticed that clients appear to have been relegated to ‘nuisance’ status in some companies – people either to be ignored or put on hold…
BySue Ellam
I believe that marketing is an innate human trait, and that we can shape the future by training the next generation to be ethical marketers. Have you ever viewed yourself or your child as an expert marketer? Give it some thought and you might be very surprised. For many people there is a stigma attached…
BySue Ellam
Private individuals and businesses can benefit from using the knowledge of human nature that handwriting analysis brings. Handwritings are very individual and you would be hard pressed to find another method of character analysis which gives so much insight into the personality of the writer. During childhood graphology can be used to identify progress. Certain…