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Choose Your Counsel, Company and Companions Wisely

At first glance the quote below can seem a little tough or harsh.  But if you look a little closely these are actually words of comfort, caution and consciousness pointing you to your own inner wisdom.

The quote itself was inspired by a short video a friend of mine sent to me this morning. It was a short little bit of comedy – but it spoke so deeply about the world we live in, people, personalities and the human condition.

This quote is not a million miles away from my other quote “you will rarely make wise decisions if you surround yourself with fools.” Both quotes invite you to really consider the people in your life, the role they play and your mindfulness around it. But it also invites you to consider whose advice you seek out on specific matters. Think twice about seeking the advice of a baker on banking or of a fisherman about kite-flying. Of course they may have experience or they may have a fresh perspective – but the point here is being very mindful.

There will be times where you specifically want the view of someone who is not an expert on something. There will be times where this is apt and shrewd but be aware.

Stop for a moment, consider the people in your life, consider the time you spend with each of them. Is it wise for you to up the time spent with some and reduce the time spent with others? I’ll never forget the time when, running one of my career development programmes, on day two of the programme I asked delegates how they found day one. Day one was all about self awareness, self love, self confidence and ended with me inviting people to consider those in their lives.

One of the ladies on the course reported back that she used to spend up to three hours per night on the phone supporting a friend! Can you imagine that; up to three hours per night? She went on to report that she told this friend that she’d no longer be available to do that. It must have taken a lot of courage. As she told this story you could tell the burden that it had removed. She was not saying she would no longer have the friendship or be of help but she had realised that it was unwise to continue how it had been. The friendship had been nearly all one way traffic – it also was robbing the lady on my course of space for her own life, progress and wellbeing.



Rasheed Ogunlaru is an acclaimed life, business and corporate coach whose simple ‘become who you are’ approach has helped countless business owners connect with themselves, their businesses and their customers. His background spans over 20 years in coaching, training, media, PR and performance. Rasheed is the business coach partner to the British Library’s Business and IP Centre and business coach mentor to TiE UK. He is a highly sought-after public speaker and regularly appears in the media, including the BBC, The Times and the Guardian.

He is the author of ‘The Gift of Inner Success’ and ‘Soul Trader – Putting the heart back into your business.’ Kogan or Amazon

For information about coaching, motivational talks, or to order one of his inspiring books, CDs and MP3s visit his website or email him

Twitter – @RasheedOgunlaru

or call 020 7207 1082




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