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Going Beyond Boundaries with … Sinead Roberts

Sinead established her sports nutrition company Feed Fuel Perform in 2018.
She describes her work as
“Helping athletes optimise performance through nutrition tailored to their training, physiology and lifestyle.”
She continues

​We are what we eat: what we eat and drink becomes the building blocks of our body and the fuel we run on.

So what we eat impacts our physical capacity and performance.

​Feed.Fuel.Perform offers Nutrition Coaching and Education to help athletes use nutrition to optimise their training, recovery and performance.

In this podcast Sinead shares with us her passion for research and tells us how this brought her to Sports Nutrition via working in the corporate world; and how her love of investigating processes and solutions links her profession with her own life journey to date!


Podcast link


I have been running all of my life – it feels I was born to run. In the running step I experienced freedom and my true expression. I came to see that I needed to ‘get out of the way of myself’ and let my energy flow through the running step; allow it to express itself in the dance and the motion of running.

I have also worked in the lives of others as a guide, counsellor, healer and teacher for over 40 years.

I lived as a nomad for 6 years with my husband Anadi, but my inner voice brought me back to the UK in May 2019 and I have been living and working and running in London since then….